As U.S. businesses face pressure to grow, Americans persistently report much more confidence in small business than in big business.
Some small businesses see the on-demand trend as a way to help run their enterprises.
Three-quarters of U.S. small-business owners believe they will have enough money to live comfortably if they retire, although half would continue working even if money were no object.
Twenty-five million U.S. adults are invisible in media coverage of the widely reported 4.9% official unemployment rate.
U.S. small-business owners' optimism about their business situation is mostly unchanged from earlier this year and matches the level of optimism found one year ago.
The majority of small-business owners do not feel the presidential candidates are discussing issues of importance to them. Owners are paying close attention to the election, and half feel the outcome of the election will have a major impact on their business.
If America is going to dominate the world again, the country has to fix the spirit of free enterprise. Small-business startups are in serious decline.
Hopefully, the presidential candidates will spend most of their time talking about where good jobs come from.