skip to main content

Spending

Americans' self-reported daily spending during Thanksgiving week is the highest in Gallup's 10-year trend, though similar to spending in 2016.

The trend toward online Christmas shopping continues to grow, while fewer U.S. adults plan to shop at discount stores than did so four years ago.

Gallup's November update of Americans' Christmas spending plans finds consumers still poised to splurge, just not quite to the extent seen in October.