Mix quantitative and qualitative feedback from different stakeholders to fully understand your B2B customer relationships.
Understand your B2B customers on every level to create the most organic growth, especially during mergers and acquisitions.
Engage your customers with human interaction -- brick-and-mortar retail's proven advantage.
Prioritize customers throughout M&As to avoid customer attrition and secure the new company's future.
Learn how to keep your customers happy in a quickly changing restaurant industry.
Learn how your bank, and the industry as a whole, can take meaningful steps to improve customers' confidence and financial well-being.
Discover insights that can solve persistent problems and create long-term growth in your B2B business.
Learn how to optimize patient care and business outcomes in response to the powerful forces reshaping healthcare.
Learn the causes of low profitability among your large B2B accounts so you can address them with a new strategy.
Gallup has unearthed three key trends from successful major account management teams.
To succeed, McDonald's and other quick-service restaurants will have to overcome four major hurdles.
It's important for business leaders to understand why so many people rallied to the passenger's side.
Customer centricity is crucial for effective problem resolution -- and engaged workers can help leaders get there.
To turn customer problems into engagement opportunities, companies need efficiency, empathy and ease.
Customers who love a brand are more sensitive to how that company resolves problems -- for better or worse.
When companies handle problems effectively, they can end up with higher customer engagement than before the problems occurred.
For every one fully engaged banking customer in Mexico, another three are indifferent or disengaged.
Less than half of U.S. employees strongly agree that they know what makes their company's brand different from that of competitors.
Leaders need to act fast to stop revenue declines from millennial consumers.
Struggles with indifferent B2B and banking customers were major business challenges Gallup.com covered in 2016.