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Customer Engagement

Explore Gallup's research.

Business Journal

Learn how banks can optimize their channel experiences to align them with millennials' expectations.

Business Journal

Mergers offer a rare chance to build a new workplace culture. Here's how CHROs can capitalize on the opportunities and avoid the pitfalls.

Business Journal

Make a few simple changes to retain and engage your most at-risk customer group.

Business Journal

Learn why strong workplace cultures can challenge companies undergoing M&A and how your company can avoid common revenue-destroying mistakes.

Business Journal

Mix quantitative and qualitative feedback from different stakeholders to fully understand your B2B customer relationships.

Business Journal

Understand your B2B customers on every level to create the most organic growth, especially during mergers and acquisitions.

Business Journal

Engage your customers with human interaction -- brick-and-mortar retail's proven advantage.

Business Journal

Prioritize customers throughout M&As to avoid customer attrition and secure the new company's future.

Business Journal

Learn how to keep your customers happy in a quickly changing restaurant industry.

Business Journal

Learn how your bank, and the industry as a whole, can take meaningful steps to improve customers' confidence and financial well-being.

Business Journal

Discover insights that can solve persistent problems and create long-term growth in your B2B business.

Business Journal

Learn how to optimize patient care and business outcomes in response to the powerful forces reshaping healthcare.

Business Journal

Learn the causes of low profitability among your large B2B accounts so you can address them with a new strategy.

Business Journal

Gallup has unearthed three key trends from successful major account management teams.

Business Journal

To succeed, McDonald's and other quick-service restaurants will have to overcome four major hurdles.

Opinion
by Ed O'Boyle

It's important for business leaders to understand why so many people rallied to the passenger's side.

Business Journal

Customer centricity is crucial for effective problem resolution -- and engaged workers can help leaders get there.

Business Journal

To turn customer problems into engagement opportunities, companies need efficiency, empathy and ease.

Business Journal

Customers who love a brand are more sensitive to how that company resolves problems -- for better or worse.

Business Journal

When companies handle problems effectively, they can end up with higher customer engagement than before the problems occurred.