Trade and Investment
Explore Gallup's research.
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Americans continue to rank real estate as the best long-term investment, while stocks have gained in attractiveness and gold has waned.
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Americans say U.S. families of four need $85,000 per year to survive, up from their $58,000 estimate in 2013. Higher earners and Eastern residents estimate higher income thresholds.
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U.S. stock ownership has reached 61%, a level last seen during the Great Recession.
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ESG has yet to capture much of the American public's attention or divide partisans as sharply as other issues.
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Americans' opinions of federal income taxes are the worst they have been in about two decades.
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Americans' attitudes about their finances are just as subdued today as they were a year ago, when inflation was near its 40-year peak.
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Americans' perceptions of the U.S. housing market are the worst Gallup has ever recorded, with 21% saying it is a good time to buy a house.
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Americans pick real estate over stocks and gold as the best investment, but by a smaller margin than last year. Gold has overtaken stocks for second place.
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Eight percent of U.S. adults choose cryptocurrency as the best long-term investment among six options, well behind real estate (45%), stocks (18%) and gold (15%).
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Sixty-one percent of U.S. adults see foreign trade as an opportunity for economic growth, the lowest since 2016 before a surge during the Donald Trump presidency.
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U.S. investors' awareness of bitcoin and their interest in buying it have increased since 2018. The shifts are particularly notable among investors under 50.
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Despite a decline this year, many Americans still view trade as an economic opportunity. Republicans have soured on the benefits of trade.
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Seventy-four percent of U.S. adults say trade represents "an opportunity for economic growth through increased U.S. exports."