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A substantial percentage of small businesses in the U.S. report having no active social media strategy or use of e-commerce for customer interactions.
As U.S. businesses face pressure to grow, Americans persistently report much more confidence in small business than in big business.
Some small businesses see the on-demand trend as a way to help run their enterprises.
Three-quarters of U.S. small-business owners believe they will have enough money to live comfortably if they retire, although half would continue working even if money were no object.
Twenty-five million U.S. adults are invisible in media coverage of the widely reported 4.9% official unemployment rate.
U.S. small-business owners' optimism about their business situation is mostly unchanged from earlier this year and matches the level of optimism found one year ago.